If you read investment publications virtually every article is about how you can earn a greater return on your assets. I believe that the risk of loss, of losing some of your nest egg or savings is far more critical. I experienced a loss, it surprised and stunned me. And virtually no advisor will focus on loss because they cannot earn more money on loss. It's very much in your advisor's self interest to concentrate on helping you achieve a higher return on your dollars. Almost every financial advisor will ultimately enjoy the best relationship with you by showing how you've made more money.
But almost no one addresses what happens if you lose money, particularly long term. Helping you achieve a higher return is a high calling but not if there is no focus on avoiding loss. In most cases you are counseled to be highly diversified including stocks, bonds and other investments. Additionally, a principled financial advisor will be far less likely to suggest you invest outside public markets. It's riskier and generally more difficult for the advisor to administrate. I have the vast majority of our funds in the stock market. There is a liveable amount of risk.
But step into real estate, tenant in common relationships or purchasing part of an independent fund which most frequently is purchasing stakes in privately held securities and you will encounter an entirely different risk. Real Estate Investment Trusts which don't trade on the stock exchange are an example but there are myriad choices. When investors gave Bernard Madoff funds he was not investing their money in anything, he kept it and operated a ponzi scheme.
Losses are difficult to recover from and can put your entire estate in jeopardy. I believe every investor deserves help with examining how can losses come about, why do they happen? Avoidance of loss is a central theme in my Strong Step Defense.